Politics and Business are so similar in many ways. Sure politics is much dirtier and generally played by less ethical individuals and yet the similarities are often uncanny. Perhaps a brief point-by-point comment on this subject will open a new perspective on this subject. Below are a few similarities to help the thinking juices flow and allow some conceptual thoughts.
1.) In politics you must canvas the area using data about the voters; in business you use demographic software to gather information about the customer.
2.) In politics you must get the voter to make a decision to vote for your candidate; in business you must get the consumer to choose your product or service over your competitor.
3.) In politics you must employ multiple methods to reach the voter; In business any good marketing program uses multiple media, mediums and methods to reach the consumer.
4.) In politics you … Read More