Impact of Social Media on Society

“Do you have Facebook?”

“Yes, of course. But I don’t think you can find me, as there are too many people who have the same name as me. Try searching with my surname as well.”

“Hey, you celebrated your birthday in K-Box, right? I saw the photos in your Facebook.”

“Bro, I saw your comments about the YouTube video that I’ve posted in my blog. I’m happy that you are also deeply moved by the ‘Dancing Peacock Man’ as well.”

Social media or “social networking” has almost become part of our daily lives and being tossed around over the past few years. It is like any other media such as newspaper, radio and television but it is far more than just about sharing information and ideas. Social networking tools like Twitter, Facebook, Flickr and Blogs have facilitated creation and exchange of ideas so quickly and widely than the conventional media. The power of define and control a brand is shifting from corporations and institutions to individuals and communities. It is no longer on the 5Cs (e.g. condominium, credit cards and car) that Singaporeans once talked about. Today, it is about the brand new Cs: creativity, communication, connection, creation (of new ideas and products), community (of shared interests), collaboration and (changing the game of) competition.

In January 2010, InSites Consulting has conducted an online survey with 2,884 consumers from over 14 countries between the ages of 18 to 55 years old on social networking. More than 90{512b763ef340c1c7e529c41476c7e03bc66d8daea696e1162822661d30dde056} of participants know at least 1 social networking site and 72{512b763ef340c1c7e529c41476c7e03bc66d8daea696e1162822661d30dde056} of participants are members of at least 1 social networking site. On the average, people have about 195 friends and they log in twice a day to social networking sites. However, 55{512b763ef340c1c7e529c41476c7e03bc66d8daea696e1162822661d30dde056} of the users cannot access their social network websites at work. In the past, not many adults were able to make more than 500 friends, but with social media, even a child or teenager can get to know more than 500 people in a few days by just clicking the mouse. Social media has devalued the traditional definition of “friend” where it means trust, support, compatible values, etc. Although we get to know more people, we are not able to build strong bond with all the people whom we met as our available time is limited. Hence, there is an upcoming social trend of people with wider social circles, but weaker ties (people we don’t know very well but who provide us with useful information and ideas).

Social media also influences people’s buying behaviours. Digital Influence Group reported that 91{512b763ef340c1c7e529c41476c7e03bc66d8daea696e1162822661d30dde056} of the people say consumer reviews are the #1 aid to buying decisions and 87{512b763ef340c1c7e529c41476c7e03bc66d8daea696e1162822661d30dde056} trust a friend’s recommendation over critic’s review. It is thrice more likely to trust peer opinions over advertising for purchasing decisions. 1 word-of-mouth conversation has an impact of 200 TV ads. With the prevalence use of social media, there is numerous news related to it from the most viewed YouTube video on “Armless pianist wins ‘China’s …

The Important Role Of Public Relations

Public relations is fundamentally the art and science of establishing relationships between an organization and its key audiences. Public relations plays a key role in helping business industries create strong relationships with customers.

Public relations involves supervising and assessing public attitudes, and maintaining mutual relations and understanding between an organization and its public. The function of public relations is to improve channels of communication and to institute new ways of setting up a two-way flow of information and understanding.

Public relations is effective in helping:

* Corporations convey information about their products or services to potential customers

* Corporations reach local government and legislators

* Politicians attract votes and raise money, and craft their public image and legacy

* Non-profit organizations, including schools, hospitals, social service agencies etc. Boost support of their programs such as awareness programs, fund-raising programs, and to increase patronage of their services

Public relations in present times practices miscellaneous techniques such as opinion polling and focus groups to evaluate public opinion, combined with a variety of high-tech techniques for distributing information on behalf of their clients, including the Internet, satellite feeds, broadcast faxes, and database -driven phone banks.

As public image is important to all organizations and promoter personalities the role of public relations specialist becomes pertinent in crisis situations. Public relations agencies provide important and timely transmission of information that helps save the face of the organization. In the words of the Public Relations Society of America (PRSA), "Public relations helps an organization and its public adopt mutually to one another."

Experienced public relations agencies have formulations press releases into which they can plug the company news, as well as a targeted list of publications for their industry. Truly good public relations agencies generally have a good working relationship with key reporters, boosting their chances of getting coverage. Some public relations agencies deal only with large, established clients, while smaller boutique public relations agencies specialize in certain areas.

At present public relations as a career option exists in private companies or government institutions that actively market their product, service and facilities. Public relations training courses are widespread in educational institutions. According to the US Bureau of Labor Statistics, there were 122,000 public relations specialists in the United States in 1998 and approximately 485,000 advertising, marketing, and public relations managers working in all industries.

Most public relations practitioners are recruited from the ranks of journalism. Public relations officers are highly trained professionals with expertise and knowledge in many areas, for example shareholder management during a crisis, the evolving role of the in-house public relations professional, account management skills for public relations, an introduction to financial public relations, an Introduction to consumer public relations, an introduction to public relations software etc. …

O P Bhatnagar – A Poet of Political Awakening

O P Bhatnagar is one of the most leading voices of Indian English poetry whose collections Thought Poems (1976), Feeling Fossils (1977), Angels of Retreat (undated), The Audible Landscape, Oneric Visions, Shadows in Floodlight (1984) and Cooling Flames of Darkness (2001) bespeak of political consciousness of the poet. As it is clear cut fact that Indian English poetry can never stay away from the socio-political atmosphere of India and poets who do not write under a single formula but rather start a dialogue between ‘man and man’ so Bhatnagar too deals with a number of issues of our society and politics. Dr. A.N. Dwivedi comments:

“Bhatnagar’s poetry comprehends a great variety of themes which directly focus on the long ness of his experience and the solemnity of his involvement in the affairs of life.” (CIE217)

Bhatnagar’s tackling of political theme is more firm and larger than any other Indian English poet for he has touched almost all the aspects of political scenario. Dr.V.K.Singh observes:

“We find in Bhatnagar a frank analysis of the facts of contemporary life. Bhatnagar descants upon myriad aspects of political life as existing currently. No salient feature escapes his keenly discerning eye. Bhatnagar rips open the bosom of several political riddles. He mirrors before us what is what of all political problems.” (152)

Themes like election, bribery, corruption, criminalization of politics, rampant bribery among the leaders degrading character of national leaders, division of society by communalism, castism, linguism, and regionalism etc and the utter loss of values in politics are touched by the poet in a remarkably sensitive and superbly sarcastic way which is still not being surpassed by any poet of Indian English Poetry. His assertion that ‘Indian Poetry in English has to be Indian’ cannot be overlooked if we aspire to promote Indian Literature. Merely copying and coping with the English and English Literature is insufficient because Indian sensibility is not suffering with the penury of thoughts, emotions and sensibility and because it has its foundation vitality and voice of potentiality. Dr. R.C. Sharma is right when he says:

“The reason why Bhatnagar advocates making Indian Poetry in English is beset with conflicts and concerns; and these conflicts and concerns are basically Indian. Bhatnagar is conscious of the milieu in which the Indian poet in English lives as well as of the duty which the Indian poet in English has to perform.”(79)

O.P.Bhatnagar has dealt with a number of themes like social consciousness, political awareness, love, nature, philosophy and Indianness. According to Dr. A. N. Dwivedi:

Bhatnagar’s poetry comprehends a great variety of themes, which directly focus on the largeness of his experienceand the solemnityof his involvement in the affairs of his life. (CIE,217)

In this way Bhatnagar understands the tempo and temperature of his times and accordingly orchestrates his poetry. Bhatnagar’s dealing with the theme of politics is myriad and real. The various social problems that agitate the conscience of man are the subjects of his poetry and he tries to throw a …

STEEPLED Analysis Made Easy

It seems to be impossible to survive in a modern business without performing a deep analysis of company position in internal and external environment, strengths and weaknesses, a number of factors that are said to have either direct or indirect influence on business performance. It is impossible to run business with your eyes closed without being aware where you’ll be in the near future. Of course, it is impossible to envision all problems and challenges that business owners, shareholders and top managers may face. However, it is quite possible to evaluate company position and to present time and thus make forecasts as to possible problems that the company will face in future. Solving problems before they occurred is a part of strategic planning to which is impossible without performing thorough analysis. There are various analysis types that are used for different purposes. Some of them evaluate current performance in order to a few immediate goals while others work in the long term. In this article will talk about analysis that covers most important aspects and environments any company is operating in. STEEPLED analysis is an extended version of PEST and PESTEL analysis types that a quite popular throughout various industries. Now let’s analyze STEEPLED analysis and give a brief characteristic of its each element.

STEEPLED is abbreviation for Social, Technological, Education, Ethnic, Political, Legal, Economic and Demographic factors. As already said above, this is an extended modal of PEST and PESTEL analysis, and thus, it covers more factors, consequently offering top managers and business owners and more complete information. What do these factors mean?

Social factor is focused on following social trends and tendencies, as well as attitudes and contact patterns. Every business is an inseparable part of the society and thus it should function according to social rules and norms. Companies should take advantage of social trends to make profits. Technological factor perhaps requires no explanation. It is evident that in order to achieve success in any business and industry it is imperative to make an effective use of the latest technologies and innovation. The recent success of world famous IT companies is a vivid example. Education factor covers all training and coaching issues. It means that company personnel should be constantly developing and improving knowledge and skills. Company top managers and owners must understand that qualified and loyal personnel is the most valuable capital they have. Ethnic factors are extremely important in multinational societies. It also plays a great role in human resource management were discrimination must be avoided. As to political factor when she did meet that politics plays a great role in social live and influences economic performance of the country. That’s why it is imperative to keep track of political developments and events in order to forecast possible economic changes. Economic factor is probably the most important and substantial since every business operates in a certain economy. Weak economies do not offer great opportunities for business growth. Finally, demographics factor is to be properly evaluated …

The Law And Its Branches

Law is said to be the ultimate science. Law keeps societies functioning and in order. It is one of the most basic social institutions of society and without it society would destroy itself. Laws tell the members and governors of society about the manner in which they must act. These rules are enforced by police forces. Laws can be changed by popular demand or by the government. Lawyers and judges interpret the law and they’re duty is to act as an intermediary between the people and the law.

The law is divided into two main branches. These are – Public Law and Private Law. These two branches can be divided further but the distinction between the branches of private and public law is very small. The branches often overlap and it is only by convention that the branches exist.

The branches of public law are as follows:

1. Criminal Law: deals with crimes. These crimes can range from theft to murder. The laws under this section define the offences, states the rules of arrest, and the possible punishments. In most countries laws are defined by the constitution and the central or federal government. However in some countries like the United States, states have their own laws as well.

2. Constitutional Law: defines the rules and code of conduct for the government and its various departments. It also states the most basic rights of the people. These rights such as freedom of speech and freedom of religion are guaranteed to all citizens of that country. These rights are upheld by the courts throughout the country.

3. Administrative Law: governs the operations of government agencies. These are the agencies that regulate various aspects of our lives like banking, communications and trade. It also includes social welfare programs, social security and insurance.

4. International Law: This law is meant to make dealings among nations easier. This law is more like protocol and is very hard to enforce.

The branches of private law are as follows:

1. Contract and Commercial Law: These laws deal solely with matters that involve contracts among people. By definition a contract is a legal agreement among persons or people. Contracts are needed in order to carry out daily business. Disputes arising from contracts are dealt with under this section of the law.

2. Tort Law: These laws deal with injuries caused to a person by other individuals or companies. This includes the illegal use of a person’s property such as his or her name.

3. Property Law: As the heading suggests this section deals with the ownership and use of property. This property could anything from a building to a car.

4. Inheritance or Succession Law: These deal with the rights of inheritance of property. These laws are different in all countries.

5. Family Law: These govern the legal aspect of the family, such as the rules of adoption, marriage, divorce and child support.

6. Corporate Law: deals with business and stockholders. This branch is often classed together with …

Maintaining Law and Order in a Society

For maintaining law and order in a society, there must be rules that should be followed so that the ones which have done the wrong deeds in their lives get their reward. Many ways are always present to bring a person to the pleasant life although he has done wrong deed but punishment is not the solution always. Careful planning and observations sort the ways that ask the offenders to come to the right path.

Training of the persons who maintain law and order in the society is the compulsory part of it. There are such areas which should be trained before enforcement.

What law enforcement departments do to enforce people to be in the limits and follow the laws made by these departments? Should they torture in cold and clammy cells? They should read the principles of how to set the criminals and what should be the factors that should be kept in mind before making any decision. This is not right to tease them in black cells, with this way they won’t be able to bring dark souls back.

It should have in the mind of every member that punish is the last step; don’t take it into account as first step. Studies have shown that there are ways which can be used to alleviate these people. Offenders are placed in such a cells and proximity that no one can imagine. This is just because of single person that spoils the name of the whole department.

Just the compilation is required from the officer. After first wrong activity, it’s the duty of officer to bring the offender to the right path by hop and jump skill. If the offender comes back to the right path leave him. But if again he commits any wrong deed, he should not treat him badly, but have to join his hand and see the root of offense.

The sense of a criminal thinks that what he is doing is right and is a new place for other partners of him in the worst possible thinking.

What should be done regarding this subject to have a good grasp over it? Very simple, we have to take into the count the professional experience of our seniors and utilize it to work in this field. These candidates can then become selective members in the department.

This also helps us in the area of leadership and management of any project in the career of one.…

Relationship Between the Government and the Private Sector

Why is there a need for government intervention in the market? Basically, there are two reasons: social efficiency and equity. Social efficiency occurs at an output where social marginal benefits are equal to the social marginal costs of production or consumption. Governments are pressured to provide a fair distribution of resources among their people but it is quite subjective for the issues of equity. Taxes and subsidies are used to regulate market efficiency. Taxes can reduce a monopolist’s profits without affecting price or output and subsidies can help the monopolist to produce a competitive level. Laws can also be established to prevent monopolies and oligopolies and offer consumer protection.

The government intervention in the market can create positive or negative results. Countries with business-friendly governments have generally performed better than countries where this relationship between government and business has suffered. These business-friendly countries have responded more positively to pro-growth policy reforms. In Malaysia, former Prime Minister Mahathir had set target for the business and government cooperation and developed the concept of “Malaysia Incorporated” which aim to attain higher productivity and accelerate the modernization of Malaysia economy. In order to bridge a closer public-private sector relationship, major groups in business like Federation of Malaysian Manufacturers (FMM) regularly organises meeting with the government on business issues. Malaysia is a relatively open society and is influenced by other developed countries. With more than 50,000 students overseas, majority of them would return and offer Malaysia with new ideas from the wine that they drink to industrialisation policy.

Malaysia has taken a couple of measures to be an open economy and has set up Consultative Panels to identify areas of cooperation for improving the delivery of services from the public to private sectors and improving the public administration. Malaysia has become one of the most liberal import regulations in South East Asia as their import taxes on foreign goods (incl. luxuries) were very low with little restrictions. These helped the foreign business people but hindered the growth of local industries. Thus local manufacturers called upon the government to protect the local industries and provide them with opportunities to grow. Efforts are also made for deregulation such as the reduction of composite application forms, the issue of composite licenses, the extension of the validity period of licenses from one to five years, the abolition of licenses or license fees and the improvement to the systems and procedures for licensing. Further administrative improvements have been implemented (e.g the reduction of procedures for processing export licenses for GSP, ASEAN-PTA and textiles, computerisation of work processes to expedite delivery of services and installation of modern telecommunication systems at most agencies to upgrade communications with government agencies).

With the declaration of Vision 2020 in 1991 by the Prime Minister, Malaysia is determined to become a fully developed, competitive, dynamic, robust and resilient country. Currently, the Malaysian PM Razak Najib is liberalizing the economy to try to increase foreign investment by easing certain restrictions. A requirement for Malays to own a …

What is Due Process? Basic Rights and Fundamental Fairness

You may hear the phrase “due process” in the media whenever a prominent criminal case is in the news, but where does it come from and what does it really mean?

Where is Due Process Found

Due process is a constitutional principle that our government must follow before it may take a person’s freedom or property. The 5th Amendment states, “nor shall any person be subject for the same offense to be twice guarantees due process from the federal government, stating no person shall “be deprived of life, liberty, or property, without due process of law.” The states are required to provide due process because the 14th Amendment states, “Nor shall any state deprive any person of life, liberty, or property, without due process of law.”

What is Due Process

A simple definition means due process requires notice and an opportunity to be heard before adverse action is taken against you. In criminal cases examples of due process include the need for probable cause to arrest someone and that a criminal defendant is presumed innocent until proven guilty by an impartial judge or jury. Due process does not just exist in a criminal trial, any time a person’s property interest may be taken due process protections also apply.

The courts have ruled that possessions such as a government issued license and even civil service jobs are property, which may only be revoked after a hearing. A quasi governmental organization like a homeowner’s association is also subject to due process requirements. If a homeowner’s association wants to fine a resident for bylaw violations such as excessive noise or because their house paint is the wrong color a hearing must first be held where the resident is given the opportunity to be heard.

Fundamental Rights

In addition to the “procedural due process” rights described above, which governs how the government must act, the constitution also guarantees “substantive due process” rights. While substantive due process is sometimes a difficult concept, it basically means that there are certain rights we hold to be so fundamental in our society that laws attempting to restrict them may be deemed to be unconstitutional. These “substantive rights” are considered to be so fundamental that they enjoy protection even if they are not explicitly mentioned in the Constitution. Even if procedural due process is followed in enacting and enforcing the law a substantive right “vetoes” the law.

Right to Privacy

The federal Constitution does not contain a right to privacy, but the courts have ruled that it exists. Our substantive due process right to privacy is the reason that the Supreme Court has prohibited the federal and state governments from enacting laws that completely restrict an adult’s choice to have an abortion, buy contraceptives or engage in consensual sex. The substantive due process right to marry has formed the basis for striking down laws prohibiting interracial marriage nationwide and gay marriage in Massachusetts. In Goodridge v. Massachusetts Department of Public Health the state Supreme Court ruled that excluding gay …

Insurance In Tort Laws

INTRODUCTION

This project has been an eye opener for me. It is extremely relevant to the modern times and as the future of India we should understand that it is the common mass that runs the country. Consumer protection rights are an important issue in modern days. The law can be effectively used to stop any abuse of the common people especially illiterate masses who do not understand the rules and regulations which is to be followed while buying particular item. It is law, the controller of the entire society which can stop this abuse from taking place. It can place effective standards guiding a product’s genuinity and the proper verification of its price. No extra taxes should be issued according to the seller’s wish. I have proceeded by referring to the books written by Avtar Singh, Venkat Rao and others. It has been a wonderful and educational delight in going about this topic and making a project which is of greatest importance in the present day scenario.

DEFINITION OF CONSUMER

The words “consumer”, “consumed”, “consumption” is all cognate, and when one is defined, the contents of the definition go into all of them wherever they occur in the same act.

Section 2 of the act wherein ‘consumer’ is defined. According to him, the definition of the consumer will not take a client who engaged the advocate for professional services.

Consumer means any person who-

– Buys any goods for a consideration which has been paid or promised or partly paid and partly promised or under any system or deferred payment and includes any user of such goods other than the person who buys such goods for consideration paid or promised or partly promised or under any system of deferred payment when such use is made with the approval of the person, but does not include a person who obtains such goods for resale or for any commercial purpose

– Hires or avails of any services for a consideration which has been paid or promised or partly paid or partly promised or under any system of deferred payment and includes any beneficiary of such services other than the person who hires or avails of the services for the consideration paid or promised or partly paid or partly promised or under any system of deferred payment when such services are availed of with the approval of the first mentioned person but does not include a person who avails of such services for any commercial support

In Black’s Law Dictionary it is to mean:

One who consumes. Individuals who purchase, use, maintain or dispose of products and services. A member of that broad class of people who are influenced by pricing policies, financing practices, quality of goods and services, credit reporting debt collection and other trade practices for which the state and federal consumer laws are enacted.

OBJECTVES OF THE ACT

The act is dedicated, as its preamble shows, to provide for better protection of rights of consumers and for that purpose …

How Has Mythology Shaped Society?

From the dawn of time, people from all countries have invented their own deities and myths. These legends were often handed down from one generation to the next, until the invention of the written word. Once the written word was invented, it was far easier for people to keep record of their deities and the many heroes that went on quests, and mythology involved into something far more interesting and personal for all societies. Gods gained their own personalities and agendas, heroes went off on epic quests, and from the mind of the authors, entire worlds were invented. Myth and legend had been tied in to life back in the days of yore, and to this day, it still plays a very important role in society.

The days of the week are in fact named after the Norse gods, each of whom had a day dedicated to them, even though there are not many people today who are aware of it. The creatures that modern society has come to love, such as dragons, werewolves, faeries and even vampires all originated from multiple legends and myths. Mythology has also played a role in politics and even some of the spoken phrases that we use. Many video games and movies owe their back stories to creatures or figures that have come straight out of ancient texts.

Religion even sprang forth from legends. People needed to believe that there was someone, some omnipotent beings, that created the world and everything within it. Therefore, the gods were born. Our modern religions all have very close similarities to the deities invented by ancient cultures. Though it has evolved in the same manner that all thoughts and dreams do, our religions all contain somewhat modern twists on ancient mythology.

We have even named our vehicles, some of our cities, planets, plants, animals and a few bodies of water after mythological creatures or deities. Pets are commonly named after mythological gods, and that trend has also began to affect how we name our children. Even some of our more commonly used words such as “satire” are simply re-spellings of words taken out of mythological texts. Some musicians include mythological references in their song lyrics or titles, and we still teach ancient religion in school. Though most people probably do not realize it, society is actually very heavily influenced by ancient society and the legends that were created and passed down for thousands of years.…